Toothie
Toothie is a creative initiative designed to encourage children to develop healthy and enjoyable tooth-brushing habits. The project includes engaging packaging and a specially designed calendar that make brushing teeth fun and interactive for kids. By turning daily routines into exciting activities, Toothie aims to foster long-term dental hygiene practices among young children.
Categories: Healthcare | Kids
Tools: Photoshop | Illustrator | Figma | Blender
Challenges
For many kids, brushing their teeth feels like a boring chore, leading to resistance and rushed routines. Often, children don’t brush for the recommended amount of time, which can result in poor dental hygiene habits. The challenge lies in creating a solution that not only grabs their attention but also encourages them to brush properly and consistently, establishing lifelong healthy habits. Toothie was designed to tackle this challenge by making brushing fun, engaging, and rewarding.
An App to track and establish good habit of toothbrushing
Research
To gain a deeper understanding of the users—both the kids and their parents—I conducted three 30-minute interviews to uncover hidden challenges and insights.
At what age did you allow your child to brush their teeth themselves?
How was the process? Were there any difficulties during this process?
Please walk me through the process of assisting your child in brushing their teeth.
What improvements would you like to see in the daytime or nighttime brushing routines, or overall dental care?
What is the biggest problem you have encountered when brushing your child's teeth throughout the journey?
Have you thought of a way to eliminate this problem?
How do you brush your child's teeth when their tooth is falling out?
Observing your child, do they prefer games like dressing up a pet or collecting certain awards?
What factors do you think help spark your child's interest and enthusiasm for brushing their teeth?
During the process of your child brushing their teeth, have you used any educational media or tools?
Establish habits and utilize toothbrush fully
For many kids, brushing their teeth feels like a boring chore, leading to resistance and rushed routines. Often, children don’t brush for the recommended amount of time, which can result in poor dental hygiene habits. The challenge lies in creating a solution that not only grabs their attention but also encourages them to brush properly and consistently, establishing lifelong healthy habits. Toothie was designed to tackle this challenge by making brushing fun, engaging, and rewarding.
